Do you have to launch a basic and easy-to-use call center for a
distributed team? Or do you want to update your call center software and
customize it to better meet your customers' expectations? In either case,
there is a solution (or two) designed to meet your own needs. The question
is knowing which one works best without having to try them all. In this
guide, we introduce you to real user experiences to help you find the right
software option for your call center.
What should a call center software include
When looking for a call center solution, it is important that the software includes a number of essential features, such as ease of setup, modern technology, customizations, and CRM integrations.
Simple setup
Advanced features are of no use if they are too difficult to implement. Prioritize a solution that is quick and easy to deploy, to reduce call center start-up time, avoid customer service disruptions, and ease the burden on your IT team.
Modern technology
Call center technology has evolved a lot in recent years. Look for
solutions that offer most of the following software features (or better, all of
them):
- Smart forwarding
- Interactive voice response (IVR)
system
- Automatic Call Distribution (ACD)
- Computer Telephony Integration
(CTI) Pop-ups
- Call back
- Call monitoring
- Call recording and transcription
- HD video calls
- Analysis and reports
Centralized agent desktop
Most likely, your call center handles customer communications via phone,
email, chat, social media, and other channels. A centralized agent desktop
brings all these channels together in a single workspace. In this way,
your team enjoys full visibility of all interactions with customers, regardless
of the channel used. In addition, agents will be able to work from a
single platform, instead of having to switch from one tool to another to manage
each channel.
Simple and robust customization
No call center solution is universal. Call center software
companies should offer users the ability to customize their platform according
to their individual needs. Choose software that provides APIs,
integrations, and flow builders so that you can create custom call flows and
add features that empower both your employees and your customers.
Integration with CRM
Agents don't want to waste time answering calls in one tool and
submitting tickets in another. Integrating the call center
with a CRM solution allows you to eliminate the extra
work. An integration with CRM also helps agents understand the full
context of each customer, as well as collaborate with marketing, sales,
product, and engineering teams.
Helpful analytics and reports
The data are of no use if they do not provide the appropriate
information. When comparing call center software, make sure they have
analytics and reporting capabilities that provide the following:
- Real-time visibility of employee and
customer activity. It is important to have metrics on the performance
of the team, the activity of the agents, the volume of calls and tickets,
the cases on hold, and other signals related to the times
invested. This information allows you to adjust your team's behavior
on the fly to proactively avoid problems or fix them immediately.
- Full context across all
channels to
ensure your team delivers a consistent experience to customers, regardless
of how they contacted your company.
- Information on trends related to customer
experience and satisfaction, resolution times, etc. Keeping up with
trends and analyzing all customer interactions with your brand allows you
to provide more proactive support and make smarter decisions for the
entire team.
Aside from these six software features, when choosing a solution, you
should consider your team's preferences or requests for more specialized
features. We are at your disposal to help you choose the best call center
software for your business. Here are the twelve best-rated systems we have
selected that offer you most (or all) of the must-have features, as well as
some extras.
Rather than go through the product description pages in detail, we have
looked at review sites, as we wanted to know how well each thing delivers on
its promise based on the opinions of the people who use these
solutions. These customer reviews can provide useful information on the
strengths and weaknesses of different software, so that you can select and
choose the most suitable for your computer. (Please note that each claim
we include below is supported by multiple reviews, not just the ones we post.)
The best call center software
- Zendesk
- Five9
- CloudTalk
- RingCentral
- Aircall
- Dixa
- Voximplant
- LiveAgent
- To go
- Dialpad
- Nextiva
- Yodel
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